Tuesday, January 22, 2013
E.O.S.
Friday, December 28, 2012
Whaling Museum
Thursday, November 1, 2012
5 Survival Tips for Disasters
Tuesday, October 2, 2012
Maintaining Weight Loss...1 Year Later
Thursday, September 27, 2012
The Challenge of Facing a Career Change
I am currently working on a joint project, of my conception, with my oldest brother, my father, and a family friend with a very strong background in both business and engineering. Much has been accomplished, but there is still much left to do. My hope is that we may have this project up and running by the time my hands and my tired body scream out "I've had enough", with regards to performing live music. Publicly, I have hinted at a retirement date of sometime around late Fall of 2013.
In sum, I would say that a career change doesn't have to be a course filled with dread. It may be an opportunity for you to look upon yourself and say, "this is me 2.0!"
Thursday, September 29, 2011
My Theory About How To Achieve a Successful Career in Music
Without hesitation, my answer is a flat out yes. I have been a full time musician now since 1998 and I have managed to make a middle class living with it. But, this has not come without a price.
First of all, there is the fact that I have next to no social life at all. The reason? I spend so much time either researching opportunities for performances, or actually performing that, when I finally do have some rare free time, all I want to do is either sleep or spend a little time with my family.
Secondly, there are the rigors that my body must constantly go through. There are many late nights and, with a young daughter to raise, very early mornings. This means that I the average amount of nightly sleep I'm able to get is far below what most people experience (I average about 4 hours to 5 hours of sleep a night). I have little down time because I must constantly be doing things to keep the ball rolling. Not to mention, some of the harsh environmental conditions I have been submitted to...ie, doing high energy outdoor shows in blazing 100 degree weather, with little time to hydrate or even eat because of the lack of time available to set up. The list goes on and on.
Now, I would like to get to the point of this blog post, which is to share my thoughts as to what I feel it now takes to have a successful career in music, especially in this new millennium and digital age that we are in. I feel that there are several ingredients or "conditions" that must exist. They are as follows:
- You must start young - This is true for ANY musical genre. And, it is gravely important in regards to achieving a highly proficient level on your instrument of choice. This is because if you want to be purely a performer, you are going to spend so much time looking for opportunities that you will find time for practicing rapidly being eaten away.
- You must be able to put a team of people around you - In other words, you will need to think in terms of being a small business and find a way to acquire someone to eventually take care of the researching of venues and performance opportunities, someone to handle certain aspects of your marketing, someone to do the actual phone calls to get you booked, etc.
I know a ton of musicians who read this will probably roll their eyes, but they CANNOT deny the simple fact that, as long as you must do EVERYTHING yourself, there will always be a ceiling as to how much money you can ever earn. It's simple math...the more time you must use up trying to handle the "back office" end of things, the less time is left for the actual performance end of things. The less you perform, the less money you can earn through performing or selling merchandise during that performance.
By the way, how do you compensate this team of people I'm suggesting you have? Well, that is somewhere where one must use the creativity that we are born with as artists, because that money isn't going to be there in the beginning. - You must become well established and reach a certain level of success by your late 20's - This is another thing that I think a lot of musicians are going to roll their eyes at me about, but I will hold fast in my opinion. The reason I state this is because, as one gets older, and certainly by their mid to late 20's, one will have more financial responsibilities. That's just a fact of life. There is no one out there that can tell me that their level of expenditures has not changed and gotten to be more expensive between the ages of 16 and 26.
So, when I say you must reach a certain level of success, I mean that you must reach a point in your career where you can pay ALL of your bills and still have something left over after you have done so. If you can't do that, then it is time to look at doing something else with your life before you reach your 30's and start to have to worry about even more complicated things like a significant other, or kids, or a house....you get the point. - You must master time management - I think this one is obvious! Even if you can find other people to take care of some of the other things that you must do, as I mentioned in #2, there are still so many things left to do that you will still have to take care of yourself.
- You must master technology - If you are a musician (or any type of artist) and you don't have a BETTER than average command/knowledge of the internet, computers, social networking, etc. you might as well pack it all in now.
- You must have some sort of game plan - I don't care how many different ways you can say this, but it is simply a fact that if you don't know where you want your destination to be, you can't possibly find a route there!
- You must have a drive that is so strong that it borderlines on fanaticism - This is such an important ingredient! Music and the arts in general are so challenging to make a living at and be successful that I feel that you actually need to be a little bit "crazy" to do it. There are so many factors that are constantly working against you, and you will face so much rejection, and so many people telling you that this or that can't be done (most notably, even some of your closest relatives), that you honestly must have the absolute strongest of convictions to stay the course.
So, certainly I think most of the musicians who read this will think I'm full of it or don't know what I'm talking about. But, as I was careful to mention at the top of all of this, this is MY theory or opinion.
Of course, any of this could be completely offset if one were to get super lucky, be discovered or signed to some sort of big record deal. However, these are simply not likely scenarios. The overwhelming majority of musicians and artists out there are "D.I.Y." (Do It Yourself).
So why am I writing all of this?
I'm not doing this to vent my frustrations...I'm not frustrated! I'm doing this because (A) I think "civilians" need to have a better understanding of those of us out there who are serious about what we are doing as artists and that we are not all flakes, as is commonly perceived, and (B) if a young person should happen to stumble upon this blog, and actually take the time to read all of this, I want them to know the honest truth about what being a musician really means...especially if you want to actually make a living at it.
This is not for everybody and it most certainly is not a game. And even if it were a game, this would be chess, not checkers!
by Shenole Latimer
Wednesday, June 1, 2011
New Life for "Shenole Latimer.Com"!
Sunday, October 31, 2010
Announcing My New Video Blog!
I began recording short video blogs, or vlogs as they are often referred to, and posting them onto my YouTube channel. Though my friends at YouTube, and the fans on my email mailing list, knew about the video posts fairly quickly, I didn't realize until just a few days ago that I have never made an official announcement that I now have a video blog...so now I am.
Ladies and gentlemen, fans and friends, I now have a video blog!!!! You can visit my video blog by clicking the following link:
http://www.youtube.com/ricimusic#g/c/A09CC7C3DEF974CC
by Shenole Latimer
Thursday, March 4, 2010
Look...DON'T TOUCH (The Musician's Universal Plea)
Now first of all, if you are a fan of mine, I hope that you will not take offense to this statement, but people simply don't have a single clue as to how expensive our equipment is and why nobody, other than the musician who owns it, should ever bother trying to touch ANY OF IT! So, with that said, here's what happened a couple of weeks ago.
I was in the auditorium of a library and was setting my gear up because I had one of my educational presentations that I do. It was still at least 30 minutes before the program was suppose to start, and I was pretty much finished setting up, when two ladies walked in. We then struck up a conversation. Eventually, the conversation went more towards just one of the ladies, while the other walked away. Something told me to look in the direction of the woman who had walked away. And, it's a good thing that I did! I was horrified to see the second woman proceed to grab my alto saxophone by the neck in order to pick it up off of the sax stand that I had it placed on. I immediately started yelling, "no, no, no!"
I arrived just in time to grab my sax from her before she could fully lift it up. By the time I reached my sax, I was actually fuming mad because I had just spent $500 getting extensive and much needed work done on it. At the same time, I was trying to stay polite and in control of my overall reaction. The lady then told me that she only wanted to look at it and that she knew what she was doing because her father had been a musician. Her comment almost made me loose it because, if she had indeed grown up around a PROFESSIONAL musician, surely one of the first things she should have learned was DON'T TOUCH. Besides, he may have dabbled with music, but was he a FULL-TIME, PROFESSIONAL musician like me? As I always say, "just because you can screw in a light bulb, it doesn't make you an electrician. "
More to the point of things, it was MY equipment that she was handling and I simply DO NOT LIKE people touching my stuff without my permission.
Still trying to keep my composure, I went on to explain that my sax was not a cheap beginner's model and that I depended on it for my livelihood. I then politely clued her in that she didn't actually know as much as she thought she did, because she was about to pick the sax up in the worse manner that you could possibly pick a saxophone up by. The neck is a separate piece from the body of the sax and can be very easily separated, even after applying the screw for the clamp that holds it in place. In other words, she would have picked the sax up by the neck, the body of the sax would have detached and fallen on the ground, and I would have been looking at anywhere between $500 - $1,500 worth of damage. Experience has taught me that, once an instrument falls to the ground, it NEVER plays quite the same ever again, no matter how much money you dump into getting it repaired.
The end result is that I managed to get her to understand the situation.
As for the public at large, people simply have no idea the worth of musician's instruments. Between the 5 saxophones that I own ( 2 altos, 2 sopranos, and a rare C melody sax), I'm looking at around $23,000. And that's just my saxophones! If you add up all of the equipment that I own for the purposes of making my living in music, the grand total is just under $41,000. Believe it or not, that isn't even on the more expensive end of things regarding what some professional musicians have spent on their gear. Todd Coolman, the esteemed bassist who was my first jazz instructor at Stony Brook University and is currently the head of the SUNY (State University of New York) at Purchase Jazz Program once confided in me that his prized bass, which is the one he uses on important gigs and recording sessions, is worth about $85,000. He uses a different bass that is worth (I think I remember him saying) about $12,000 for most of his other gigs.
Anyway, the point of all of this isn't to just give you a tally of how much we spend on our instruments and gear. The simple fact is that you should NEVER handle a musician's gear, period. It isn't even your stuff to handle in the first place! Look...DON'T TOUCH!
written by Shenole Latimer
Thursday, December 3, 2009
Fan Feedback Paving the Way!
As usual, I have been paying close attention to the feedback I get from my email newsletters, comments made to me in person, so on and so forth. And let me tell you, there have been some really good ideas thrown at me. In fact, I liked them so much that I'm actually going to incorporate ALL of them!
Here are just three of the suggestions and things you can expect to see implemented within the first few weeks of 2010:
- Create a Tool Bar - I'm currently testing out my very own tool bar that my fans can download and attach to their web browser. The "Shenole Latimer Tool Bar" will have feeds for my news updates, performance calendar/alerts, google powered search engine, and some other goodies. The information is brought to the tool bar in real time. So, as soon as I post a performance or a news item, you will receive the information on the tool bar, without cluttering up your email inbox.
- Provide RSS Feeds - Both the tool bar and RSS feed ideas were ones suggested to me as an alternative option for fans who may want to keep up with what I'm doing, but not be on my email list because they already receive so much email from other sources. Or, because they don't always have time to visit my website, blog, facebook, myspace, etc.
An RSS feed, for those who don't know, is just a way to subscribe to and receive content that you like to read, without needing to spend the time visiting those particular websites that they come from. Instead, the RSS feed (stands for Real Simple Syndication) sends you any new postings. - Interactive Map on My Website - This is a fun one! Someone had commented to me that they thought it would be cool if I had a map showing where all of my appearances are so that fans can get a sense of all the different places I travel to.
So, I have set about marking off all of my 2010 performances and appearances on a dedicated google map that will be posting on the events page of my website in the beginning of January, 2010. The map will be interactive in that you can zoom in and out on any location, click on a marker to find out a little bit about that particular appearance, and even get directions directly to any location that you select.
I think I will have it on satellite view so that you can have fun seeing what each location actually looks like.
In addition to implementing these ideas and suggestions, I would also like to perform a number of tweaks on my website. Mostly, these tweaks have to do with the inconsistency with how my website appears on different web browsers. In other words, people who use AOL see it differently than the people who use Internet Explorer older than 7.0, who in turn see it differently than the people who use Firefox, and so on.
Things are simply not as easy when it comes to website design as they were even just 2 or 3 years ago. With the introduction of all the new web browser releases designed to take advantage of the potential of Web 2.0, it's becoming much more difficult (or at least I'm finding it that way) to come up with "universally accepted" website designs.
Well, time to bring this blog post to a close. Thanks for all of your feedback and suggestions. Keep them coming!
Monday, November 2, 2009
Important Changes for My Email List

- My monthly "Email Blast" that will stay in a newsletter format that lets fans know what is new with me in general.
- An email called "Shenole Appearing Near You" that will go out to fans who live within a 2 mile radius from the zip code of where I'll be performing or making an appearance (10 mile radius for special events such as big concerts).
However, in order for this new system to work, I need to ask a favor of fans who are either on the email list now, or plan to sign up in the future. It's important for everyone to supply me with their zip code and their first name, along with their email address. You can very easily do that by visiting the following link:
http://shenole.fanbridge.com/
I'm hoping that I'm not causing an inconvenience to my fans. The good news is that, by fans doing this little 10 - 20 second chore, I'll be able to better serve everyone and save my valuable fans from getting performance notifications for any of my appearances that will not be in their immediate area.
Tuesday, October 20, 2009
Time for New Wheels?

Monday, June 1, 2009
Online Communities
Sunday, April 26, 2009
Swing Back Home
Saturday, April 25, 2009
On The Road
Wednesday, April 1, 2009
Lets Hear it for Claritin D12!
Wednesday, March 4, 2009
My New Page
Tuesday, March 3, 2009
Fun Over the Airwaves
I haven't spoken to either of them in nearly 2 years, but you would never know that from listening to the interview, which lasted for about 20 minutes and featured a couple of tracks from my CD Front and Center.
The interview was scheduled by the organizers of an event I'm performing in called Long Island Winterfest. It's a great event because the people that come are true jazz fans and it helps out both us artists and the vineyards that the event is held in.
Anyway, the interview went very well and the 3 of us shared great chemistry. It certainly helped to put a better light on my day since I am now going on 36 hours with no sleep! I just could not sleep last night and I barely got 2 hours the night before...I'm exhausted! In fact, I think I'll be hitting the sack now and saving my practice time for when I'm a little more coherent.
Saturday, February 28, 2009
All This Technomalogical Stuff!
- with all the time it takes to manage my website, facebook, and myspace pages I didn't see how I would have time to do a blog
- I thought blogs would go out of style by the time I could even really get started with mine
- I should be practicing my saxophone instead of adding one more thing to my plate of things to maintain
- I didn't think I could think of anything new to post on a regular basis (life events have since changed my mind!)



